![]() ![]() ![]() Trudging your way to #1 would usually be quite challenging and slow. I mean, let’s say that you rank #7 for some keyword. If your page is ranking anywhere in the top10 Google search results, it has a chance to also get the #0 spot - a featured snippet.Īnd the best part is that the amount of effort required to get featured is almost zero (that is, if you get lucky). What makes a featured snippet so enticing? You might also want to know how Google themselves describe it. It is extracted from one of the top-ranking pages for that search query and includes that page’s title and URL.īut that was my own definition. Last year, Ahrefs jumped on this bandwagon by intoducing support for all sorts of “SERP features” in the Site Explorer and Keywords Explorer tools.Īnd today, we have collected enough data to carry out a substantial research of featured snippets and share all our findings with you.Ī Featured Snippet (otherwise called Answer Box) is a brief answer to a user’s search query, which is displayed on top of Google search results. Google is actively rolling out featured snippets for a wide variety of search queries because they want to serve quicker answers to people.Īnd SEO professionals are absolutely excited about this new opportunity because featured snippets give a chance for low-ranking pages to get to the top of search results with almost zero effort. It looks like we’re now in the middle of the featured-snippet-geddon that “SEO astrologists” predicted more than 3 years ago. ![]()
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